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Bayo Story
Bayo started out as a made-to-measure dress shop in Makati. The need to expand grew bigger when Bayo launched its ready-to-wear line. In 1992, the growing demand triggered the establishment of Lyncor, Inc., then a manufacturing firm, to support Bayo.
“Bayo,” an ilonggo term which means, “dress” in English was chosen by the owners of the company since they are from Bacolod.
Bayo reflects a clean, classic image. Bayo caters to women who embody the laid-back, casual lifestyle who have preference for stylish yet classic apparel.
Bayo is a testament of what the Filipino can do in today's competitive environment. Bayo is proud of what it has achieved as a Filipino retailer and it expresses its full pride in being Filipino. This is what set the brand apart, its devotion to staying true to its roots as a Filipino brand. It has no pretensions on what the brand image is all about and rather keeps in tune with the brand's origin, which is still Filipino. Bayo revolves around who the Filipina truly is in all her different facets and how she evolves with time but still maintaining her distinct cultural attributes.
Bayo's strength lies in its ability and skill to create classic and stylish apparel and keeping in tune with what its market demands. Its focus is centered on its products, making them of good quality at very affordable prices.
Bayo offers classic pieces of ready-to-wear apparel from blouses, tees, pants, jeans, skirts, accessories such as footwear, bags, jewelry and other merchandise, which can be easily be mixed and matched. Bayo aims to create a lifestyle for women by providing them with diverse range of products.
Bayo’s corporate structure has a very casual environment as well as a friendly atmosphere between management and employees. People treat each other like family, which makes it easy to communicate and deal with each other. This contributes greatly to the success of Bayo because it paves the way for a better working environment, which in turn promotes teamwork. Bayo’s national commitment is to be able to provide employment and to be able to raise the local industry to higher levels. Its goal is to be able to penetrate the global market and promote it as a Filipino brand.
OUR PHILOSOPHY
Bayo has always taken pride in our continuous effort to provide the Filipino people with the following:
“Bayo,” an ilonggo term which means, “dress” in English was chosen by the owners of the company since they are from Bacolod.
Bayo reflects a clean, classic image. Bayo caters to women who embody the laid-back, casual lifestyle who have preference for stylish yet classic apparel.
Bayo is a testament of what the Filipino can do in today's competitive environment. Bayo is proud of what it has achieved as a Filipino retailer and it expresses its full pride in being Filipino. This is what set the brand apart, its devotion to staying true to its roots as a Filipino brand. It has no pretensions on what the brand image is all about and rather keeps in tune with the brand's origin, which is still Filipino. Bayo revolves around who the Filipina truly is in all her different facets and how she evolves with time but still maintaining her distinct cultural attributes.
Bayo's strength lies in its ability and skill to create classic and stylish apparel and keeping in tune with what its market demands. Its focus is centered on its products, making them of good quality at very affordable prices.
Bayo offers classic pieces of ready-to-wear apparel from blouses, tees, pants, jeans, skirts, accessories such as footwear, bags, jewelry and other merchandise, which can be easily be mixed and matched. Bayo aims to create a lifestyle for women by providing them with diverse range of products.
Bayo’s corporate structure has a very casual environment as well as a friendly atmosphere between management and employees. People treat each other like family, which makes it easy to communicate and deal with each other. This contributes greatly to the success of Bayo because it paves the way for a better working environment, which in turn promotes teamwork. Bayo’s national commitment is to be able to provide employment and to be able to raise the local industry to higher levels. Its goal is to be able to penetrate the global market and promote it as a Filipino brand.
OUR PHILOSOPHY
Bayo has always taken pride in our continuous effort to provide the Filipino people with the following:
- Quality Merchandise.
- Quality Service.
- Reasonable Prices.
- Comfortable and world class shopping experience.
- Fair labor
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